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Метафора как способ кодирования информации в политических текстах СМИ

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dc.contributor.author М.Ж. Даирбаева
dc.date.accessioned 2012-06-27T18:19:01Z
dc.date.available 2012-06-27T18:19:01Z
dc.date.issued 2012-06-28
dc.identifier.issn 1028-9364
dc.identifier.uri http://dspace.enu.kz/handle/data/510
dc.description The article is devoted to the code of cultural norms in mass media. This term is a key concept for intercultural communication. Encoding is an encipherment process of people's thoughts, feelings, and emotions into recognizable expressions. Mass media is the most suitable sphere of investigation. It properly exposes a political discourse that is the focus of the research. en_US
dc.description.abstract The article is devoted to the code of cultural norms in mass media. This term is a key concept for intercultural communication. Encoding is an encipherment process of people's thoughts, feelings, and emotions into recognizable expressions. Mass media is the most suitable sphere of investigation. It properly exposes a political discourse that is the focus of the research. en_US
dc.description.sponsorship Евразийский национальный университет имени Л.Н.Гумилева en_US
dc.relation.ispartofseries серия гуманитарных наук;1(61)2011
dc.subject Экстралингвистический en_US
dc.subject дискурс en_US
dc.subject манипулировать en_US
dc.subject семиотические en_US
dc.subject интерпретационные en_US
dc.title Метафора как способ кодирования информации в политических текстах СМИ en_US
dc.type Article en_US


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